‘Tis the season for New Year’s resolutions, and as you vow to exercise, eat better, and save more money in 2016, don’t forget to add a few business-related resolutions for your energy brokerage. Here are five New Year’s resolutions that will help you boost your business:
I resolve to network regularly.
Networking is all about building relationships, not just collecting contacts. Determine which consumers give you the most business, and see what this pool of consumers have in common with one another. Where can you meet more people who fall into this group? Perhaps the local Chamber of Commerce is a great resource, or a small business association. Plan to attend their meetings, or even volunteer at the organization.
I resolve to polish my online presence.
If in-person networking isn’t your thing, there are many opportunities for online networking that can help you build your business across the country. The first platform you should evaluate is your LinkedIn presence. Does it accurately depict your business, and the message you want to get across? Vow to spend some time joining LinkedIn’s online groups. Also consider starting a blog, another ideal tool for establishing your credibility as an energy expert. If you enjoy social media, Twitter, Facebook, and Instagram are other platforms you can use. Just be sure not to spread yourself too thin.
I resolve to cold call.
It’s a fact of life that successful sales involves cold calling. While it’s no one’s favorite part of the business, it can feel a bit easier when you assign yourself a time and a limit. If you decide to cold call every Monday from 10 a.m. to 11 a.m., and then every Thursday from 1 p.m. to 2 p.m., it will become much more doable.
I resolve to learn more about my business.
No matter how long you’ve been in the business, there’s always more to learn. At Broker Online Exchange, we are here to help you with the tools and resources you need. When entering this new year, take the time to learn something new about your business, and about the many ways our proprietary platform, EnergyEngine, can help. By educating yourself, you can boost your business and better serve your customers.
I resolve to invest in my salespeople.
Employees want to feel valued and validated. Don’t neglect one of your best resources for boosting business – your salespeople. When you first hire your employees, pay attention to each person’s strengths and weaknesses. Then, long after they are up and running, spend time accompanying them on sales calls. Put in the time to mentor them and oversee their progress. By putting in this extra effort, they’ll do a better job representing you and your services. This will pay dividends as they become better, more confident contributors.
At Broker Online Exchange, we are dedicated to helping your business succeed, as we enter the New Year, and all year round. Contact us today for more information on how our revolutionary EnergyEngine software can help you boost your business.