From humble beginnings in 1987, the South By Southwest Interactive Festival in Austin, TX has grown into one of the most dynamic and fun trade shows in the country. Music, technology, and ideas are united under one banner for a brief period of time, and that leads to some pretty amazing products and innovations every year. With an estimated 30,000 attendees this year, the festival included everyone from programmers, entrepreneurs, and marketers to President Obama. And you can probably say you’ve made it when the president shows up at your festival.

Virtual reality headsets, wearable technology and robotics were all big hits this year, and transportation technology also took a top spot in conversation. The advent of self-driving cars is leading the push towards smarter transportation, and US Department of Transportation Secretary Foxx used SXSW to announce the finalists for the Smart Cities Challenge—with a $40 million prize that will go towards fully integrating transportation technology in one of the cities.

Keeping up with the push towards new and different technology can seem daunting for some businesses, but it doesn’t have to be. Events like SXSW showcase how technology can benefit businesses in ways they might not even think about.

Bringing new technology into your business can seem like a hassle, but in truth, it will help you in the long run. At BOX, we show energy brokers what the right technology can do for them every day. With our proprietary EnergyEngine platform, you’ll have immediate access to the world’s most sophisticated point-of-sale, contract sourcing, management and compliance tool. EnergyEngine puts you in control when it comes to quoting, submitting, updating and tracking contract applications across a range of energy suppliers and products.

When you partner with BOX, you’re using state-of-the-art technology to boost your sales and keep your customers satisfied. Sure, you can work through the contracting process on your own, but that level of administrative detail is what we take care of, allowing you to do what you do best—get your customers a great deal on their energy needs.

And with EnergyEngine, you’re getting mobility, security, and instant compliance, all in one. It’s cloud-based, meaning you can access it from your mobile device and manage individual access levels from a central control panel.

If there’s one thing we can take away from SXSW, it’s that innovation is going to continue to bring us new tech for use in all walks of life. Not every new software is going to be right for your brokerage, but it would be a mistake to hunker down and pass up technology that could take your brokerage to a new level.

Bringing new technology to your energy brokerage doesn’t have to be complex or frustrating. Contact Brokerage Online Exchange today if you’d like to hear more about EnergyEngine and the BOX difference.